My comments on news that relates to online video and interactive TV. As part of the executive team of Solocoo (www.solocoo.tv) I have noticed that thinking about video consumption and video advertising still is seen as two topics: (1) online video and (2) interactive TV. We at solocoo make this one: a hybrid (online and TV) experience that is social (send friends, blog, be recommended ) etc and finally, finally sets the TV screen free from mass media alone (!).
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